Brand Guides
From concept proposals to final brand book, my purpose is to make your logo and brand multi-dimensional and timeless. The brand guides I make provide clear guidelines on how to use elements such as logos, colors, typography, and tone of voice to ensure a cohesive brand presence that resonates with the target audience.
Castilleja School View360 Event
Brand Book Excerpts
Every year, Castilleja School in Palo Alto, CA, hosts a tuition assistance fundraising event called View360. Past speakers include Tim Cook (CEO of Apple), Sundar Pichai (CEO of Google), Jane Goodall (Famous Nature Conservationist), and Jimmy Chin (Director of Free Solo).
I had the exciting opportunity to come up with the branding for the “Create: It starts with an idea” 2024 theme. After proposing about 10 ideas, we chose a bright, primary color palette with a color wheel and creative objects and actions. You can see the
Speaker Poster
Labors of Luv is a new service that offers grave decorating for your loved ones, especially if you can’t decorate the grave yourself. I created this brand guide for the founder after several logo iterations, color considerations, and font explorations.
